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Mobil 1 selected as factory fill motor oil for newly launched 2007 Acura RDX Luxury SUV

Calgary, AB, September 13, 2006
Imperial Oil today announced that Mobil 1 has been selected as the factory fill motor oil for the new 2007 Acura RDX luxury SUV.

Acura selected Mobil 1, the world's best selling synthetic motor oil, to meet the unique lubrication demands of the first-ever Acura turbocharged and inter-cooled engine. Due to its high-temperature oxidation stability and ability to prevent deposits from building on critical turbocharger and engine components, Mobil 1 will provide maximum protection for the high-performance RDX.

Recently, Honda Motor Co. Ltd., parent company of Acura Automobiles, developed a tough new standard for motor oil used in their vehicle engines. Known as HT0-06, the new standard ensures that the motor oil in every new RDX engine provides maximum protection. Mobil 1 outperformed its competitors and received the highest rating of all oils tested.

Acura recommends that RDX owners always use an oil that meets the Acura HT0-06 standard. Not all synthetic oils meet the new Acura standard, and using the wrong oil in a high-performance turbocharged engine can lead to accumulated deposits in the engine, which reduces performance and causes engine wear.

"We are pleased that Acura has recognized Mobil 1 as the oil of choice to provide excellent wear protection, even under the most severe driving conditions," said Jeff Diederichs, marketing manager - Lubricants & Specialties, Imperial Oil. "The new Acura RDX requires high performing synthetic oil designed to meet the demands of its high performance turbocharged engine, that's why Mobil 1 5W-30 engine oil was chosen as factory fill."

Mobil 1 is recommended for many high-performance turbocharged engines found in passenger cars, SUVs, light vans and trucks around the world.

Mobil 1 5W-30 provides a variety of performance benefits for the Acura RDX and its 2.3L turbocharged engine including, lower emissions, excellent oil flow characteristics, and outstanding engine wear protection. Mobil 1 is uniquely designed to provide unsurpassed levels of performance, cleaning power and engine protection.

Additional information about Mobil 1 and other Imperial Oil lubricants can be found at www.mobil1.ca.

In Canada, Imperial Oil is the exclusive marketer of Mobil-branded lubricants, available at Esso Branded Distributors across Canada and participating mass merchants and retailers across the country. Mobil-brand products complement the lubricants and other petroleum products that Imperial Oil currently markets under the Esso brand. Imperial Oil has been a proud part of energy leadership in Canada for 126 years. Since 1880, the company has built a reputation for being an innovator and industry leader as one of Canada’s largest producers, refiners and marketers of petroleum products and petrochemicals. The company’s focus on innovation and operational excellence, combined with its commitment to safety, environmental responsibility and the community has made Imperial Oil a trusted name in Canada.

Mobil 1 is a trademark of Exxon Mobil Corporation or one of its subsidiaries.



Copyright 2006. Imperial Oil Limited. All rights reserved.
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